PREVIEW PRIVACY NOTICE
Your information.
Updated 12 November 2026This is the Freshform Wheels website and booking preview. The legal operator and live contact channels will be confirmed before launch. Please use fictional contact details and non-identifying wheel photographs when testing. No real appointment is reserved.
Information used in the preview
The chat stores messages, wheel details, uploaded photos, the name, contact number and vehicle registration you enter, estimates and practice appointments. The trade form also stores the business, email, postcode and batch requirements you enter. The site owner uses these records to review and test the service. Do not enter payment information, identity documents or photographs of people.
Storage and access
Records are stored in a server database and photos in private storage through OpenAI Sites and Cloudflare infrastructure. The authorised site owner can review them in the workshop dashboard. Photos are accessible to the originating browser session and the authorised owner. Booking photos are not displayed in a public gallery or sent for AI image editing. The separate colour-preview tool is explained below. The optional WhatsApp trial is described below.
WhatsApp wheel chat
The WhatsApp button opens a shared trial number, 07723 569819, which may display Ridgway Cars. Pressing Send on the prefilled Freshform Wheels message starts the Wheels demo. Anyone can start it; you do not need to provide your number to us beforehand. Meta/WhatsApp processes your WhatsApp number, profile and messages under its own privacy terms. Messages and wheel photos sent to the demo are also stored with your practice enquiry for the site owner to review. The demo does not confirm real appointments or send marketing messages.
Following the Wheels start message, replies stay in the Wheels demo for up to 24 hours after your most recent message. Type EXIT WHEELS to leave it. STOP stops the Wheels replies and is also handled by the shared number’s existing opt-out process. Start again using the website button if you want to return to the Wheels demo. Use fictional booking details and non-identifying wheel photos when testing.
Cookies and retention
An essential cookie identifies your chat for up to 30 days. There are no advertising or analytics scripts added by this website. Technical security counters use a hash of the request IP address. New practice records and photos expire after 30 days and are removed during the next cleanup triggered by a new enquiry. Existing records retain their original retention period and accepted terms. Clearing a browser cookie does not delete stored records.
Prices and photos
Estimates use the size, quantity, colour, damage and arrival details you enter. Photos are saved for review; the booking system does not diagnose damage. Custom finishes and nonstandard repairs require an individual quote. Practice confirmation references do not reserve real workshop capacity.
Car-photo colour previews
Your own car photograph is the default. Sample car illustrations are an optional alternative. The preview uses a detailed photo edit to create more natural wheel finishes; colours remain illustrative, and fine details can still vary.
Selecting a photo in the colour-preview tool prepares a smaller JPEG in your browser and removes the original file metadata. It is sent for editing only when you select wheel and/or caliper finishes, agree to processing and press Create my preview. When the service is enabled, that sends the prepared photo and selected wheel/caliper colour instructions through this website to OpenAI's image-editing API. Do not include people, documents or information unrelated to your car.
The website does not save colour-preview photos or generated results in its database or photo storage. They remain in the current browser page until you leave, remove the photo or replace it. You can download the result yourself. OpenAI processes API data under its API data controls; this is separate from the website's storage. The service uses the essential browser session cookie and temporary security counters to prevent duplicate requests and limit usage. Previews are illustrative and may change details; the workshop confirms the actual finish.
AI voice conversations
Voice is optional. Audio is sent to Retell AI only after you agree to voice processing, press Start voice call and allow microphone access. Retell and its speech and AI providers process the conversation to generate spoken replies. Calls may be recorded and transcribed, and the site owner may review call records and enquiry summaries in Retell. Voice records are separate from this website's text-chat database and follow the Retell account's storage settings. The website's 30-day deletion process does not delete them. See Retell's privacy policy.
Use fictional contact details when testing. Voice calls in this preview last up to three minutes and cannot confirm appointments, send WhatsApp messages or reserve workshop capacity. Closing the assistant or switching to text ends the voice session. Voice details are not automatically copied to the text booking flow, so please enter them again if you continue there. For removal of voice test records, use the existing contact channel described below.
Questions and removal requests
If you have been invited to test this preview, contact the person who gave you the test link through your existing contact channel to request access, correction or removal of your test information. The example email and telephone number displayed on this website do not receive messages. The launch version will identify the legal operator and publish its working data-protection contact details before accepting public customer bookings.